Clear Channel Airports has been awarded a five-year contract with a five-year extension option at South Bend International (SBN).
As part of the agreement, Clear Channel will begin the installation of a new digital media program on May 1. The program will include a new state-of-the-art video wall in the baggage claim area; seven high-impact, lit tension fabric displays by the baggage claim inventory; the development of two baggage claim/lobby locations for sponsorship; two additional non-lit tension fabric displays located in the pre-security inventory; curved hanging banners in the concourse inventory; an opportunity for a branded concourse area; four large-format floor wrap; and two charging stations in the concourse areas.
“For more than 20 years South Bend International Airport has partnered with us to challenge conventional advertising and provide its residents and visitors with highly sophisticated and engaging campaigns while they’re traveling through the airport,” says John Moyer, senior vice president of business development. “South Bend is a very valuable partner for us, and this partnership has, in turn, enabled Clear Channel Airports the continuous opportunity to develop impactful advertising opportunities for brands, big and small, to tell their stories and engage with travelers in new and unique ways.”
