Airport advertising firm Departure Media and Bradley International Airport (BDL) have finalized a new deal for Departure to spearhead the airport’s in-terminal advertising. Departure Media will manage both static and digital advertising campaigns across the entire airport terminal. The partnership is Departure Media’s first in the Northeastern North American market.
“It is truly a testament to the faith put in us by Bradley International Airport that they have chosen to partner with us,” said Departure Media founder and CEO Leslie Bensen. “Our creativity, customer service, and design flair make us the perfect partner to update and enrich Bradley’s advertising landscape. We share our enthusiasm with the airport operator and a commitment to refreshing the advertising program. On a more personal note, it is a proud moment for Departure Media as we move into one of the Nielsen top 40 Designated Market Areas, an achievement which would not be possible without the hard work of every person at Departure Media.”
“The advertising program at Bradley International Airport is important in not only driving non-aeronautical revenue, but also in reflecting Connecticut and our region,” added Kevin A. Dillon, executive director of the Connecticut Airport Authority. “We look forward to working with Departure Media’s experienced team and bringing their expertise to the airport.”
