Clear Channel Airports, a division of Clear Channel Outdoor Americas, has won a seven-year contract extension with Louis Armstrong New Orleans International Airport (MSY) to provide brands with innovative advertising solutions.
The new agreement, which also includes an option for three additional years, will begin on the date of beneficial occupancy of MSY’s new, $1 billion replacement terminal, projected as November 6, 2019.
Clear Channel Airports has provided MSY with its comprehensive advertising media network since 2005. The new media program at MSY will create a captivating digital network for advertisers to connect and engage with travelers and feature a suspended four-millimeter digital double-sided LED video wall, 98-inch LCD displays in baggage claim and digital 49-inch LCD baggage information displays.
Clear Channel Airports will also provide an interactive digital information center, floor projections, illuminated and non-illuminated large format tension fabric displays (TFDs), column wraps and experiential floor displays.
“New Orleans is one of our nation’s most beloved and exciting cities, and we are delighted to extend our partnership with Louis Armstrong New Orleans International Airport,” says Morten Gotterup, president, Clear Channel Airports, in announcing the extension. “Our new network will allow advertisers to customize and adapt their digital programs to reach the highly coveted business and leisure travelers passing through this brand-new world-class airport.”