Departure Media, a 100 percent woman-owned business and the largest prime ACDBE advertising concessionaire in the country, has added Columbus Airport (CSG) in Georgia to its client roster.
This is the second airport Departure Media has added in the last few months, following winning a five-year advertising contract at St. Pete-Clearwater International Airport (PIE).
The CSG deal calls for Departure Media to provide static and digital advertising opportunities to companies interested in reaching this highly sophisticated and sought-after target leisure and business traveling audience.
“We’re thrilled to be selected as Columbus Airport’s first advertising concessionaire,” said Leslie Bensen, Departure Media founder and CEO. “CSG’s recent renovations and addition of service provided by American Airlines are positive changes and timely for the launch of an exciting, new terminal advertising program.”
CSG is owned and operated by the Columbus Airport Commission and is the fourth largest airport in the state of Georgia. Last fall, the airport unveiled a completely renovated, two-story terminal—the result of a multi-year, $20.8 million improvement program that upgraded the facilities inside and out. The renovations helped Columbus Airport recruit a second commercial carrier, American Airlines, which began offering nonstop service to and from Charlotte Douglas International Airport (CLT) and Dallas Fort Worth International Airport (DFW) in October.
The airport expects the additional service to increase traffic from 100,000 annual passengers to 150,000–175,000 by 2023.
“Departure Media’s track record of developing and expanding airport advertising programs throughout the country gave us the confidence to embark on this new program,” said Amber Clark, CSG director. “Our vision as the hometown airport is to provide large airport services and amenities with a personal touch, and this is one more way we are achieving that.”
