Forever Silver by Erwin Pearl will open on Terminal A at Sacramento International (SMF) in October with an Erwin Pearl store to follow at John F. Kennedy International (JFK) two months later.
Those two locations in addition to the Forever Silver store that opened in May at Detroit Metro (DTW) in May will bring the company to 19 airport locations by year-end.
Pearl sees additional opportunity for growth next year as well, noting that women now make up half the business travelers at airports, “The demographics are excellent and allow us to provide a strong financial return to an airport,” he says.
The company’s two jewelry concepts offer high-quality product, including earrings, bracelets, necklaces, rings and other items designed using 14 karat gold, titanium, sterling silver, gold-tone and silver-tone finishes combined with hand set stones, Austrian crystals and cubic zirconia.
