The first EA SPORTS Experience has opened at Charlotte-Douglas International (CLT).
Operated exclusively by The Paradies Shops, the EA SPORTS Experience offers travelers the opportunity to purchase gear featuring the local sports teams as well as video games and EA SPORTS-branded apparel. Also in the EA SPORTS Experience are various amenities such as comfortable seating, electrical outlets to charge portable devices, and televisions to watch live sports programming.
“Paradies is proud to begin its exclusive partnership with EA SPORTS,” said Gregg Paradies, president and CEO. “We look forward to expanding our relationship with this innovative brand to offer customers a true interactive experience, unlike any other found in airports today.”
The CLT store is the first of three airport venues that will open in the U.S. with Salt Lake City International (SLC) opening in October and Will Rogers World Airport (OKC) to follow in November.
EA SPORTS is a leading sports entertainment brand known for video games such as the Madden NFL franchise, FIFA Soccer, NCAA® Football, Tiger Woods PGA TOUR® golf and others.
In other Paradies news….
Upgrade Of Concessions Begins At OKC
The Paradies Shops has begun a revamp of the concessions program at Will Rogers World Airport (OKC).
Expected to be complete sometime in November, travelers will be treated to a mix of both local and national brands. Headlining the local concepts are two POPS stores modeled after the landmark restaurant along historic Route 66. The store will carry various items such as newspapers, magazines, snacks and a wide selection of ice cold soda pop. The other local concept, Bricktown MarketPlace (designed to replicate Oklahoma City’s iconic downtown district), will stock an assortment of souvenirs and specialty gifts native to Oklahoma.
Also slated to open:
InMotion Entertainment
EA SPORTS Experience
Brighton Collectibles
CNBC News Oklahoma City
CNBC News Express
Read about the new Terminal at CLT in the October issue of ARN! Click here to subscribe!
