Los Angeles International Airport (LAX) and Unibail-Rodamco-Westfield (URW) teamed up to help the woman-co-owned business Gameway, an ACDBE, open a premium game lounge in Terminal 6 that lets passengers play their favorite video games while waiting for flights.
Gameway offers gaming stations with the newest technology, leather lounge or gaming chairs and premium Razer gaming headphones. Each guest station comes equipped with either an Xbox, PlayStation console or Razer gaming PC with over 30 preloaded games, including popular titles like Fortnite, FIFA, NBA2K, Madden, Call of Duty, Minecraft, Rocket League, and many more.
“As consumer trends continue to shift towards experiences, we know the value of providing our customers with new ways to enjoy their LAX journey,” said Maral Matossian, URW general manager, LAX. “We are thrilled to welcome Gameway, an innovative women-owned small business, to our LAX lineup.”
The concept was developed and brought to airports by husband-and-wife team Jordan and Emma Walbridge, co-founders and owners of Gameway. The first two Gameways opened in Dallas Fort Worth International Airport (DFW) in 2018, with new locations in Charlotte Douglas International (CLT) and Houston Hobby (HOU) airports coming later this year.
“We want to revolutionize customer experience at airports,” said Emma Walbridge, who credits much of their success to being an Airports Concessions Disadvantaged Business Enterprise (ACDBE) business owner. “Airports can be a pretty boring place, so we wanted something fun and entertaining to offer travelers. They can come and play video games while they wait for their flight to make the time go by quickly.”
