The Hudson Group has opened Joe & the Juice at Vancouver International Airport (YVR), the first Canadian location of the popular Scandinavian-based chain of fresh juice and coffee shops.

Joe & The Juice will provide passengers with high-quality, natural fruit, fresh juices, shakes and coffee as well as made-to-order sandwiches. Like all its locations, the YVR store will also contribute to a localized, sustainable future through the brand’s Recycling Loop and conscience approach

“As the traveler’s demand for healthy and easily accessible culinary options continues to grow, our collaboration with Joe & The Juice is the perfect addition to Hudson’s portfolio, further ensuring our consumers have alternatives that fit within every lifestyle or dietary need,” says Roger Fordyce, chief executive officer of Hudson Group. “Our overall goal is to develop authentic connections with our consumers as the Traveler’s Best Friend, so it is imperative that Hudson delivers on every travel need and aligns with detail-oriented and forward-thinking partners, such as Joe & The Juice, which help us bring new and consistently improving food offerings to the table – or juice bar!”

Hudson is operating the unique Joe & The Juice location in addition to its existing collection of 40 stores already present throughout YVR.

“At YVR, we strive to offer compelling concepts that appeal to a diverse group of passengers and make for a seamless and memorable airport experience,” says Scott Norris, vice president of commercial development for the Vancouver Airport Authority. “As we continue to introduce new food and beverage and retail offerings as part of YVR’s revamped commercial portfolio, we are thrilled to partner with Hudson Group and welcome the first Joe & The Juice to Canada.”