Hudson Group has opened its largest Hudson store at Hartsfield-Jackson Atlanta International Airport (ATL), called ATL Shops by Hudson. The retail space totals more than 5,000 square feet.
The new format Hudson store features new products and shop-in-shop experiences through two proprietary Hudson brands: Ink by Hudson and Sweet Indulgences. Ink by Hudson is a bookstore concept while Sweet Indulgences offers treats and confections.
Hudson Group said the store opening is part of the travel retailer’s overall growth strategy to convert and modernize its travel essentials and convenience locations to Hudson stores. The revamp is part of a joint-venture mid-term refurbishment plan for ATL’s Terminal F to deliver an elevated retail experience for travelers and improve efficacy.
“Our goal is to meet the changing needs and preferences of customers traveling through the world’s busiest airport by providing them with a variety of exceptional retail offerings,” says Joseph DiDomizio, president and CEO of Hudson Group.
The store opening is part of a multibillion-dollar renovation and expansion project, dubbed ATLNext, expected to be complete by 2031. As part of the retail revitalization of Terminal F, Hudson Group will also open Tumi and 5th & Sunset later this summer, joining Kiehl’s and MAC.