U.K.-based architecture and design firm Portland Designs announced that Sarah Wicker Kimes has joined the company as director of its Americas operations.

Kimes, who will be based in Chicago, comes over from CallisonRTKL, where she was Dallas office director and VP–brand strategy, leading a team specializing in trend forecasting, human-centered designed, consumer insights and the creation of branded locations.

“Developers and brands are increasingly challenged to find new ways to connect with the evolving consumer” Kimes says in a statement. “I’m excited to extend the insight-driven, global design expertise of Portland Design to this region.”