Will Rogers World Airport (OKC) and concessionaire Paradies Lagardère this week announced an overhaul of the airport’s concessions program that will eventually include 17 new concepts, featuring iconic national brands and established local favorites.
The overhaul has already won the approval of the Oklahoma City Airport Trust, which oversees OKC, though the timeline for the full upgrade will be dependent on how passenger traffic returns as the pandemic ebbs.
“With this exciting new concession program, nationally recognized brands are expected to come online close to the opening of the terminal expansion later this year. Local brands will become available as air travel recovers,” said Mark Kranenburg, director of airports for Oklahoma City. “With the implementation of this new program, we are confident that retail and dining at OKC will be better than it’s ever been.”
Paradies Lagardère currently operates several proprietary brands at the airport, including grab-and-go eatery Tuk Tuk Go, as well as the dine-in locations The Grill at OKC and OKC Flight Cantina.
This summer, Paradies Lagardère is set to open a TripAdvisor retail store, and Vino Volo Craft, which will offer wines alongside a new selection of inspired craft cocktails. That will be followed in the fall of 2021 with the opening of a new Starbucks at the airport, as well as Freddy’s Frozen Custard and Steak Burgers, a well-known local chain with dozens of locations across the Oklahoma City area.
Paradies Lagardère added it will also work with business partners Kamber’s at the Airport and Plenty Mercantile to add additional dining and retail options going forward.
“We greatly appreciate our long-standing partnership with Will Rogers World Airport and applaud their forward-thinking efforts in evolving their overall concessions program to reflect the new reality of today and the future,” said Gregg Paradies, president and CEO of Paradies Lagardère. “We are confident that our offering of exciting local and national concepts will exceed the expectations of OKC travelers.”