Pattison Outdoor, a leading out-of-home advertising company in Canada, has signed exclusive advertising partnership with Vancouver International Airport (YVR). With the addition of YVR, Pattison is the primary advertising provider to 17 Canadian airports.
In the coming years, Pattison will unveil a comprehensive digital renewal at YVR, introducing an innovative content strategy to enhance brand visibility and engagement for the airport’s advertising partners.
“Teaming up with Pattison allows us to execute on our shared commitment to showcase B.C.’s vibrant local culture, reinforcing our reputation as a world-class airport while enriching the journey for travelers,” said Tamara Vrooman, president & CEO at YVR. “Through this collaboration, we look forward to elevating the advertising spaces and technology at YVR that will allow for creative executions and engaging content for the millions of people who travel through the airport each year.”
