WH Smith North America, incorporating Marshall Retail Group and InMotion, has opened seven unique concepts inside Newark Liberty International Airport’s (EWR) newly renovated Terminal A.
These concepts include four newsstands: Vue New Jersey, New Jersey Monthly, Telegraph 1st Edition and WH Smith + Wellness, where travelers can catch the latest headlines and pick up a wide selection of convenience items. In addition to the newsstands, a joint Hugo Boss / Tumi / Hershel Supply Co. / tentree specialty-retail concept, featuring high-fashion, eco-friendly and sustainable retail items, offers travelers a place to shop for apparel, accessories, luggage and more.
WHSNA has also debuted a new marketplace concept, Shore Points Market, which features goods supplied by a local New Jersey shop, Corrado’s Market. WH Smith North America and EWR partnered with the
Munich Group to commission a 40-foot-tall mural for Shore Points Market that pulls inspiration from landmarks, sea life, fauna and other notable elements around the Jersey Shore.
An InMotion location has also opened inside Terminal A. With access and insight into the latest technologies for business and leisure travelers, InMotion offers lifestyle products
and electronics including headphones, mobile power, Bluetooth speakers and other travel accessories.
“The renovation of Terminal A was a veritable success, and we are proud to have contributed to this project with seven unique concepts, all capturing the local color of New Jersey,” said Toby Keir, president and COO of WH Smith North America. “With many additional concepts in development, we are excited to continue our partnership with the amazing team at Newark Liberty International Airport.”
WH Smith North America has seven additional concepts slated to open in EWR’s Terminal A this summer.